website refresh & Promotion

goal: update the fresh ink website to be clean and sophisticated with a focus on user interaction + design a series of web ads to increase traffic

agency: fresh ink marketing

Fresh Ink had a well-established brand and a lot of awesome content on the web. For some reason, people just weren't sticking around when visiting their site. We de-cluttered to make sure the information potential clients needed was front and center. With the new design, we wanted to make sure people could immediately understand what Fresh Ink does, and trust that the company was a solid choice for their next project.

To promote the site and increase traffic, we also designed a series of SEM ads. While all of the ads were Fresh Ink branded, I created a few unique sets that would each attract a different kind of potential client.

MORE WORK

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DRESSMYWAY

FRESH INK MARKETING

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