VENTUS LUX CAMPAIGN
Goal: DESIGN AN AD CAMPAIGN TO PROMOTE ventus lux, the newest product from titus
agency: the marketing blender
Titus is well-known for their innovation in the commercial HVAC industry, and their new product was no exception. Until the launch, there was nothing like it on the market. This was the only product of it's kind to combine both air and light distribution into a single unit. Not only does this save space, but it also saves energy. We created a print ad targeted toward architects, who would benefit from the product's beautiful and space/energy-saving design. From there, we expanded the campaign to include a promotional video, a web landing page, and a magazine bellyband.